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Millward Brown Lansdowne History

Millward Brown Lansdowne was formed in July 2009 by the merger of Millward Brown IMS and Lansdowne Market Research both part of Millward Brown Ireland. The business was originally founded as Irish Marketing Surveys in 1963, with Lansdowne Market Research being founded in 1979. The two companies individually were the leading practitioners of market research in Ireland – combined; we are by far the largest and best resourced research company in the country. With a full-time staff of 100 in the Republic and over 20 in Northern Ireland, Millward Brown Lansdowne offers its clients an unrivalled range and depth of experience across all public and private sector industries. We have conducted research in more than 30 countries, giving us a uniquely international perspective of any Irish research company. As part of the worldwide Millward Brown Group since 2002, we have access to cutting-edge thinking in market and opinion research worldwide.