A business studies graduate, Annemarie has 10 years of research experience in London. From November 1993, Annemarie worked for BJM Research & Consultancy within their specialist advertising and brand tracking division, working across many sectors including telecoms, retail, FMCG, and utilities.
Since joining Millward Brown Lansdowne in 2000, Annemarie has broadened her experience to include all areas of research including - product tests, pricing, new product development and readership. Annemarie has overall responsibility for the JNRS (Joint National Readership Survey) within Millward Brown Lansdowne. On key accounts, Annemarie will work qualitatively using her understanding of brands from a quantitative framework.